Benefits for Advertising

Mercatus mobile smart shopping solutions open up new, multichannel marketing opportunities—in the home, the hand and in store.

Know thy customer

Shopping intelligence gathered from consumer lists, buying behaviors, and other sources gives you a better understanding of who your customers are. You can tailor your message to the right audience. Increase profits by better understanding shoppers and making their lives easier.

Deliver the right message

Being able to communicate with customers via their mobiles means you can deliver the right message at the right time to the right customers—whether they are at home planning their shopping, on the go, or in the store.

Up-sell and cross-sell

Providing timely, targeted advertising and other information to guide consumers benefits them and you. Focus on complementary and alternative items to those on shopping lists. Provide recipes that open new possibilities for shoppers.

Be helpful, not intrusive

Getting targeted advertising to the right people at the right time makes it more helpful, less obtrusive. Consumers benefit from the information they receive from you, consolidating long-term relationships that build your customer base and your profits.

Learn how Mercatus delivers these smart shopping benefits with innovative mobile shopping solutions and Concierge smart shopping carts.